As cyberattacks grow increasingly sophisticated, Artificial Intelligence (AI) is emerging as a powerful “shield” for enterprises. In 2025, with the sharp rise in Vietnamese businesses adopting AI to protect data and optimize operations, cybersecurity is no longer just about defense—it has become a competitive advantage. This article explores how AI is shaping the future of security, from threat detection to revenue growth, along with the challenges and directions for Vietnamese businesses.
In 2025, AI is revolutionizing cybersecurity, transforming it from a manual task into an intelligent and proactive system:
- Automated threat detection: AI uses machine learning algorithms to continuously monitor network traffic, detecting anomalies such as malware or suspicious behavior in seconds—far faster than traditional methods.
- Predicting and preventing attacks: AI analyzes historical data to forecast potential threats like phishing or ransomware, enabling proactive defense. Industry reports suggest AI can reduce successful attacks by 50%.
- Cross-platform integration: AI works with traditional tools like firewalls and encryption, creating comprehensive security systems for businesses of all sizes.
In Vietnam, with the growing number of cyber threats using AI, adopting this technology has become essential to protect data and digital assets.
Although 86% may be an estimate, reports in 2025 indicate that nearly 18% of Vietnamese enterprises have adopted AI, a 39% increase compared to 2024—reflecting a rapid digital shift:
- Strong growth: From 13% in 2024 to 18% in 2025, with tens of thousands of businesses onboard, AI is becoming essential in cybersecurity, marketing, and operation.
- Wide applications: From fraud detection in banking to supply chain optimization in manufacturing, AI is entering every field. Around 78% of Vietnam’s online. population has interacted with AI, pushing businesses to keep pace.
- Strategic importance: This growth shows that AI is not only for protection but also for innovation, with Vietnam’s AI market worth hundreds of millions of USD and projected to grow 25% annually until 2030.
This demonstrates that Vietnamese businesses are moving from experimentation to real-world AI deployment, though further effort is needed to maximize its cybersecurity potential.
Enterprises worldwide and in Vietnam are applying AI to tackle increasingly complex threats in 2025:
- Automated anomaly detection: AI analyzes network behavior to identify unusual activity such as unauthorized access, achieving over 80% higher accuracy than traditional methods.
- Combating advanced attacks: AI detects phishing emails, deepfake videos, and other sophisticated threats, reducing attack success rates. For example, Vietnamese financial institutions use AI for biometric authentication.
- Instant response: AI automatically isolates threats and restores systems without human intervention, minimizing downtime.
- Prediction and prevention: AI leverages historical data to forecast vulnerabilities such as zero-day attacks, enabling businesses to prepare in advance.
These applications ensure continuous business operations while reducing risks in a highly digital environment.
AI in cybersecurity is not only defensive but also directly creates business value and drives revenue:
- Damage reduction: AI quickly detects and responds to attacks, reducing downtime and saving significant costs. Reports show AI can cut cyberattack-related costs by up to 30%.
- Operational efficiency: AI automates tasks like monitoring and reporting, freeing staff for strategic work, increasing productivity by 15–20%.
- Customer trust: Strong security systems build confidence, improving retention and boosting revenue from new services, with profits increasing 5–10%.
- Market expansion: With AI, businesses can safely deploy technologies like cloud or IoT, unlocking new opportunities. In Vietnam, companies using AI reported average revenue growth of 12% thanks to reduced risk.
AI is not only a shield but also a driver of stronger business growth.
AI is a powerful tool—but hackers are also exploiting it, sparking a digital arms race:
- Advanced phishing attacks: Hackers use AI to craft convincing phishing emails and deepfake videos, dramatically increasing success rates.
- Smarter malware: AI helps create adaptive malware that evolves to evade detection by traditional systems.
- Automated exploitation: Hackers deploy AI to scan and exploit zero-day vulnerabilities faster, inflicting damage before businesses can respond.
- Alarming stats: Reports in 2025 reveal that 93% of cybersecurity leaders worry about AI-driven attacks, which are occurring daily.
This dark side underscores the need for businesses to invest in advanced AI defense to stay ahead in the tech race.
Although booming, many Vietnamese businesses hesitate to adopt AI in cybersecurity due to several barriers:
- Data security concerns: Some fear AI may inadvertently expose sensitive information, especially when processed in the cloud.
- Lack of technical expertise: Deploying AI requires skilled teams, which many small businesses lack.
- Unclear ROI: High upfront investment and doubts about real effectiveness cause reluctance.
- Regulatory and ethical issues: Companies worry about compliance and risks of biased AI outputs.
- Job loss fears: Employees fear AI will replace their roles, slowing acceptance of new tech.
These challenges can be overcome with training, clear strategies, and partnerships with trusted tech providers.
To implement AI effectively in cybersecurity, businesses can follow five key steps:
- Step 1: Assess needs & goals – Identify priorities such as reducing detection time or protecting customer data, and evaluate current systems.
- Step 2: Ensure data quality – Collect and clean data for accurate AI analysis, while complying with privacy regulations.
- Step 3: Choose the right tools – Start with AI solutions for threat detection or automated response, ensuring easy integration.
- Step 4: Train staff – Conduct workshops so employees understand how to use AI and maximize benefits.
- Step 5: Monitor & improve continuously – Track AI performance, update models regularly to adapt to new threats.
These steps enable businesses of all sizes to deploy AI safely and effectively.
In 2025, AI is advancing toward self-protection, marking a new cybersecurity era:
- Self-healing systems: AI can detect, isolate, and patch vulnerabilities automatically, reducing reaction times to near-zero.
- AI vs. AI: Defensive AI learns from attacks launched by malicious AI, enhancing resilience against advanced threats.
- Quantum security: AI integrates with quantum technology to safeguard data in the post-quantum era.
- Future outlook: By 2030, self-protecting AI systems will become common, cutting response times by 50%, according to industry forecasts.
The future of cybersecurity is one where AI not only protects businesses but also protects itself—building a secure, intelligent ecosystem.
AI is defining a new era of cybersecurity in Vietnam, from protecting data to driving revenue growth. With the rise of AI adoption and the potential of self-protecting systems, businesses that hesitate risk falling behind and becoming easier targets.
Call to Action: Don’t let hackers get ahead! Start your cybersecurity AI journey today. Assess your systems, explore AI solutions from trusted providers, and join free AI security workshops. Let AI become both the shield and the growth engine that propels your business to the forefront of the digital age!
